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Jun 30, 20244 min read
CAN I MAKE AROMA BEADS WITH PERFUME? HERE’S HOW
What Are Aroma Beads? Aroma beads are essentially PEVA plastic pellets mixed with a fragrance oil or essential oil. Aroma beads are oil...
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Jun 24, 20243 min read
HOW TO MAKE DIY SCENTED SOLID DEODORANT
From public health and environmental concerns to overpowering scents that compete with your scent of the day, store bought deodorant can...
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Jun 23, 20245 min read
A PERFUME GUIDE FOR YOUR GENDER REVEAL PARTY
Gender reveal parties are joyous occasions that bring friends and family together, to celebrate the impending arrival of a new family...
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Jun 19, 20242 min read
CAN I USE PERFUME ON MY PLANTS AND GARDEN?
Using perfume directly on plants and in the garden is not recommended. Perfumes typically contain alcohol and various synthetic or...
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Jun 11, 20243 min read
CHOOSING THE BEST PERFUME FOR GYM OR OUTDOOR SPORTS
Whether exercising indoors or doing a workout or activity outside, the time comes where you start to smell ripe. At best this is just a...
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Jun 10, 20244 min read
A PERFUME GUIDE FOR DIVORCE
Divorce is one of the hardest experiences a human being can face, and too often must face alone. It is also the loss of a shared identity...
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Apr 1, 20246 min read
SHOULD KIDS WEAR PERFUME?
Perfumes are being increasingly marketed to children, in an era where trends and communication are global yet very easily hidden from...
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Mar 26, 20244 min read
CAN I PUT PERFUME IN MY ESSENTIAL OIL DIFFUSER?
Essential oil diffusers have become a staple in many homes, offering a way to enjoy the therapeutic benefits of aromatic oils. But for...
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Mar 23, 20245 min read
ARE PERFUME DUPES ETHICAL?
In the world of fragrance, the allure of finding a scent that speaks to our individuality is undeniable. However, with the rise of...
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Mar 22, 20245 min read
ROOM BY ROOM, THE ART OF SCENTING YOUR HOME
Scenting your home can transform the tone and feel of your living space, without the cost of a home refurb or stress of extensive DIY....
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Mar 19, 20243 min read
A QUICK, EASY, SAFE DIY PERFUME BODY POWDER RECIPE
Liquid perfume is not for everyone. For some, the carrier alcohols are too harsh on the nose and skin. For others, they may prefer...
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Mar 19, 20243 min read
HOW DIFFUSION IN PERFUME CAN GET MORE OUT OF YOUR SCENT
Have you ever wondered why the scent of a perfume can fill a room, captivating everyone in its fragrant embrace? The answer lies in the...
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Mar 14, 20248 min read
WHAT'S THE BEST WAY TO DESCRIBE PERFUME?
Perfumes diffuse chemically through our world, which we experience when they touch our brain. The limits of commercial distribution mean...
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Feb 9, 20246 min read
IS PERFUME SAFE FOR PETS? THE ULTIMATE GUIDE
Controls do exist to ensure safe human exposure to perfume. However, these don’t account for pets and their stark differences in...
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Feb 7, 20245 min read
ARE PERFUMES TOXIC?
The answer is a nuanced no. Much of the concern centres around a vague idea of ‘chemicals’. Everything is a chemical, and chemicals are...
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Feb 6, 20243 min read
WHAT MAKES AN “OLD LADY PERFUME”?
You’ve likely heard the phrase “old lady perfume” in whispers, embarrassed and slightly unkind, about someone you know. Otherwise you’ve...
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Jan 8, 20244 min read
PERFUME AND CLOTHING: THE ULTIMATE GUIDE
Does Perfume Behave Differently on Clothes Compared to Skin? Clothing fibres are colder and more absorbent than human skin, making it...
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Jordan Bryan
Mar 5, 20239 min read
6 REASONS PERFUMERY IS ART, SO SMELL THE GODDAMN ROSES
Perfume's artistic credentials are often downplayed, belittled or ignored entirely. This long read puts the lie to that.
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Oct 26, 20215 min read
WHY GENDERED PERFUME IS FUCKING DUMB.
HOW THE PERFUME GENDER BINARY IMPACTS BUYING PSYCHOLOGY You’re at the fragrance counter and something catches your nose. It leads you to...
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Sep 5, 20214 min read
SHOULD WE REMOVE ASPIRATION FROM PERFUME?
Theoretically, yes- but we haven’t and don’t want to. Perfume ads have long been lampooned and parodied for their abstract aspirational...
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